LeadingAge Missouri

Debunking Digital Marketing Myths: Navigating the Buzz Around Traffic, Leads, and Automation - Free Learning Webinar
2025-12-05 14:00 - 15:00 (America/Chicago) | https://leadingagemissouri.org/event/debunking-digital-marketing-myths-navigating-the-buzz-around-traffic-leads-and-automation-free-learning-webinar/
Are you navigating the buzz around all things digital traffic, leads, automation, AI, and analytics in digital marketing?
Join this interactive webinar where we’ll tackle common misconceptions head-on! You’ll uncover truths, debunk myths, and gain actionable insights to elevate your marketing strategy. Don’t miss this engaging session, designed to help you separate fact from fiction and make smarter decisions in the ever-evolving digital landscape.
What you’ll learn:
➢ Spotting the Myths That Stall Growth: Learn how to identify common misconceptions about traffic, leads, and automation that can waste budget, overwhelm teams, or block occupancy growth.
➢ Separating Fact from Fiction in Strategy: Hear expert perspectives on hot takes like pricing transparency, lead aggregators, and automation—so you know what actually drives conversions in senior living marketing.
➢ Building Smarter Digital Playbooks: Walk away with practical insights and next steps to strengthen your traffic strategies, follow-up process, and automation tactics in 2026 and beyond.
Speaker: Sarah Sheridan
About Sarah Sheridan
Fueled by purpose, powered by pixels, Sarah brings 15+ years of marketing experience and a decade deep in senior living. She’s served marketing leadership roles on the operator side, worked on the vendor side at Sherpa CRM, and now leads agency-side at Smart Girl Digital with heart and strategy. Sarah makes complex marketing challenges feel downright simple and seriously effective.
Link to register: https://tinyurl.com/debunkingdigitalmyths
Approved for 1 Admin CEU TA-015-45-26
